The Weather Channel’s amazing new “Immersive Mixed Reality”

Posted on June 24, 2018 by Katherine Wikoff

The Weather Channel this week introduced new technology that will add astonishing visual effects to their broadcasts. Check out this Co.Design article, with video, where you can see a demo in which the anchorman barely escapes being crushed by a flying car and struck by a downed power line during a tornado. It’s startlingly realistic.

Link: https://www.fastcodesign.com/90176637/the-weather-channels-new-storm-graphics-are-totally-insane

Update: The article link is no longer good. But I found the video on YouTube.

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About Katherine Wikoff

I am a college professor (PhD in English, concentration rhetoric) at Milwaukee School of Engineering, where I teach film and media studies, political science, digital society, digital storytelling, writing for digital media, and communication. While fragments of my teaching and scholarship interests may quite naturally meander over to my blog, this space is intended to function as a creative outlet, not as part of my professional practice. Opinions are my own, etc.
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3 Responses to The Weather Channel’s amazing new “Immersive Mixed Reality”

  1. Karen J Spivey's avatar Karen J Spivey says:
    June 24, 2018 at 2:11 pm

    It’s getting harder and harder to tell what is really real and what is technology!!

    Like

    Reply
  2. Sara Cissna's avatar Sara Cissna says:
    June 27, 2018 at 11:40 am

    Holy Cow! That was great!! Amazing. Impactful. I’m buying my helmet today!

    Liked by 1 person

    Reply

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