
Quite an existential feat this furniture store has managed to pull off! It is closed, as evidenced by the security gate across its entrance. It is open, as evidenced by the lit-up sign in the window. And it is timeless, as evidenced by the name above the storefront.
Actually, I shouldn’t joke about this little shop. The street in front is all torn up and undergoing a massive repaving project. I assume the store’s sales have dropped dramatically in the project’s wake.
It’s so hard for small businesses to hang on when a city does something like this. In my own inner-ring suburb of Milwaukee, a beloved, decades-old, family-run dime store closed when a similar but larger project commenced without the business’s owners even being informed that it was coming. Of course, part of me suspects that my city-suburb did this deliberately. Our local government officials are greatly enamored of bike lanes, pocket parks, rental bikes and scooters, restaurants with plenty of cafe-style seating on the sidewalks, and other rather “hipster” redevelopment—along with the myriad new apartment buildings needed to house the sizable influx of people who could patronize such amenities. That creaky old dime store with its tiny “departments” (board games, party decorations, cards, housewares, craft supplies, fabric and notions, hamsters and goldfish, and assorted seasonal needs like hibachi grills and Christmas tree tinsel) did not align well with the demographic necessary for accomplishing the city council’s vision of our town’s collective future (my personal opinion😀).
In any case, the title of today’s post was inspired by a comment my daughter made when I showed her my photo after work on the day I snapped it. (I frequently take pictures of stuff and share with my family at night. Like: Hey, do you wanna see a picture I took today of X? My family is very kind and humors me by saying, “Yes.” ❤️) My daughter laughed and said it reminded her of the movie Clerks, the (very!) low-budget 1993 indie film that proved so successful it was followed by two sequels. In that film, when the Quick Stop convenience store clerk arrives at work one morning to discover that the security screen is jammed shut, he hangs a large sign that reads “I ASSURE YOU; WE’RE OPEN!” to counteract any false impression that the store is closed.
What do you think in the case of Milwaukee’s Timeless Furniture store? Open? Closed?
Or maybe something else?
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